"The Smith & Norbu philosophy was designed by Ams to appeal to people who are 'hedonists and elegant', who 'rely on their own taste and creativity' and who chose noble materials seeking 'beauty over the ostentation of designer names.' "
Two years ago, a 1950s complex that once served as the city’s “Police Married Quarters” was reopened as PMQ, a hub for independent designers and other creative types. ... Smith & Norbu (S404) makes bespoke eyewear from buffalo and yak horns... ."
"One gets the sense that the entire universe will look more elegant once you put a pair on. The sense is indeed true and it’s thanks to the three F words at the heart of bespoke eyewear - ‘fit’, ‘function’, and ‘flatter’. "
"In this inaugural episode we talk to Benoit Ams, founder, owner, designer …. Renaissance Man extraordinaire at Smith & Norbu... We will learn about the joys and challenges of being a small artisanal start-up in Hong-Kong and China, what attracts people to such an offering, and what the dreams of Benoit and his team are for the future. "
"Voguish visionaries flock to this teeny spec shop, fitting custom Tibetan buffalo and yak-horn-plated eyewear and accessories in a panoply of shapes and colours. Not only is each pair rigorously hand-cut, pressed, sawed and polished..."
"Down the street, a 1950s complex for married police officers has been transformed into a marketplace for designers called PMQ, where you can find, among other things, buffalo-horn sunglasses at the Belgian-owned boutique Smith & Norbu"
"Smith & Norbu, a company that makes upscale, sustainably sourced, bespoke yak and buffalo horn eyeglasses and accessories. The company offers customers the ability to choose the material and made-to-measure glasses frames."